Marketing is like sex. Everyone thinks they’re good at it. – Steve Tobak We are in a golden age of solopreneurs: independent, innovative experts who are turning the traditional working model on its head. No longer content with working under layers of organisational management, workers around the globe are increasingly making the decision to take […]
How to Attract New Clients and Increase Sales through Public Speaking
Every time you have to speak, you are auditioning for leadership. – James Humes Public speaking is a golden ticket to creating awareness and generating leads. It’s where you can truly let your personality and expertise shine. It’s also great for gaining an insight into your audience’s problems and how you can help, which is […]
Influencer Moments of Truth for Business Growth
My partner Mark and I recently saw the movie Hidden Figures. It tells the story of Katherine Johnson and two of her colleagues – three brilliant female African-American mathematicians working for NASA in the 1960s. (warning-spoiler alerts ahead!) Johnson was incredibly bright and gifted. She was promoted to a critical role where she helped NASA […]
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